01 Social analytics platform with AI

Sodana turns social performance into content that works.

It connects multi-platform analytics, evidence-based AI and the SAM Framework to turn scattered data into ideas, scripts and posts born from what actually works for your brand.

Instagram TikTok YouTube Secure OAuth · start with one network.
Effectiveness Score
118 Top performer

Every post vs. your account baseline.

02 AI video analysis

Understand why a video worked and why it did not.

Sodana analyzes every short-form video with AI and rebuilds its retention curve on Instagram, TikTok and YouTube: where it hooks, where it drops and exactly what to change in the next piece.

app.sodana.ai/analytics
AI video analysis and retention curve inside Sodana
Video analysis and retention curve Verdict, weakness drivers, prioritized improvements and video retention curve.

From honest critique to the corrected piece.

Upload your short-form video insight and Sodana rebuilds the retention curve second by second. The AI analyzes hook, value and CTA, marks drop zones and proposes a better version anchored in what already works for you.

Honest verdict

The AI says whether the piece worked or not, against your account baseline and without fluff.

Why it did not work

Detects the weak hook, diffuse value, late CTA and retention drop that loses your audience.

Prioritized improvements

Proposes concrete changes ordered by impact to rewrite the piece with a better chance of working.

03 The loop

Measure, understand and create in one place.

Sodana is not another standalone dashboard: it is a closed loop of marketing intelligence per brand.

01 Measure

All your performance, unified

Cross reach, views, engagement, growth and funnel for Instagram, TikTok and YouTube in one view, without jumping between dashboards.

02 Understand

AI that explains why it worked

Deterministic detection + AI: every piece is analyzed by hook, value and CTA. Reliable insights on your own data, without making things up.

03 Create

Content that learns from your brand

Turn what works into ideas, exportable scripts, visual references by format and posts ready to schedule.

04 Product

A complete social operation, not another standalone dashboard.

01 · AI · Evidence

Ask from the data

An AI chat that answers about your real posts with semantic search. If there is no evidence, it does not invent.

02 · Advanced analytics

Winning patterns and content DNA

Retention, efficiency by duration, time-to-value and per-piece comparison to find the pattern worth repeating.

03 · Strategy

Integrated SAM Framework

SAM is Social Analytics Manager: a framework to understand, organize and boost your content strategy.

  1. 1 Understand
  2. 2 Detect
  3. 3 Organize
  4. 4 Boost
  5. 5 Guide
05 Effectiveness Score

Stop guessing what to publish.

Every post is scored against your own account baseline (100 = average). You know objectively what works, why and how to repeat it.

Reach
25%
Engagement
40%
Value
35%
Top performer · ≥ 110Performing well · 95 – 109Average · 75 – 94Needs boost · < 75
0 Effectiveness Top performer
06 Content creation

From evidence to piece: idea, script, visual and schedule.

The generator learns from what worked for your brand and turns it into content ready to produce and publish.

Idea

3 ideas per run

By objective, format and platform, with hook, structure and why it works.

Script

Flexible, exportable script

View the script in multiple formats and export it for your team's production flow.

Visual + schedule

Visual reference and publishing

Generate a guide image for the content format and schedule publishing from the flow.

app.sodana.ai/ideas-scripts
Sodana content generator
From evidence to piece Ideas, exportable scripts, visual reference and publishing schedule.
07 Connections

Connect Instagram, TikTok and YouTube.

Instagram

Business and Creator · reach, engagement, saves, Reels and demographics.

TikTok

Business and Creator · views, interaction and channel calendar.

YouTube

Owned channels and Shorts · watch time and official analytics.

Secure OAuth connection. Connect Instagram, TikTok and YouTube in minutes, start with one account and add the rest when you want.

08 SAM Framework

Brand strategy, centralized and intelligent.

SAM is the framework; Sodana is the app that uses it to turn brand analysis into clearer content decisions.

1

Understand the customer

Read brand context, market and audience perception.

2

Detect needs

Find gaps and opportunities limiting growth.

3

Organize positioning

Create a clear, recognizable brand direction.

4

Boost the brand

Turn direction into a base for growth and differentiation.

5

Guide content

Shape pieces aligned with the brand and audience.

ClarityPositioningMomentum
09 Built for

Built to operate a brand on social better.

Creators

From insight to piece without losing speed.

Understand what worked and turn it into the next script fast.

Brands and teams

A shared reading for marketing and content.

Centralize accounts, goals, context and execution with team collaboration.

Agencies

More clarity to operate many brands.

Compare accounts, build client narratives and ship findings into production.

10 FAQ

Questions before opening the workspace.

Does Sodana help me create content?

Yes. From what works for your brand, Sodana generates ideas, exportable scripts, a visual reference per format and content ready to schedule.

Which networks can I connect?

Instagram, TikTok and YouTube through secure OAuth. You can start with a single account.

Does the AI invent data?

No. Sodana uses a hybrid deterministic + AI model: detection is mathematical and the AI only explains the signal on your real evidence.

What is the Effectiveness Score?

A score that compares each post against your own account baseline (100 = average), so you know objectively what works and why.

Start now

Turn your social data into a content system that works.

Connect your accounts, read your performance with evidence-based AI and produce content with real context from the first flow.